First saw this story on this blog Sportive.com and checked it out on Google (where else) and it appears to be true, here is an extract from the story on the BBC website:
From 1 January 2012, Google will charge for the Google Maps API service when more than the limit of 25,000 map “hits” are made in a day.
Websites, especially travel firms, use Google Maps to link customers to a view of the destinations they inquire about.
Google is rumoured to be charging $4 per 1,000 views in excess of the limit.
Google maintains the high limit of 25,000 free hits before charging “will only affect 0.35% of users”.
I guess that is why some websites have begun offering Microsoft’s Bing maps as an alternative, for example Garmin Connect now offers a choice between Google and Bing and seems to default to Bing.
While Garmin can probably afford the charges it will be bad news for websites such as BikeRouteToaster that do not charge and are maintained by donations and a small amount of advertising, in fact it is not responding so may already have problems. This is a real shame as it was a really useful resource.
I wonder whether this is Google shooting themselves in the foot in their desire to monetize their products. If Bing and others remain free then people will change over and Google will lose the business.


